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DISCOVER WHAT ZIMBABWEANS READ, WATCH, LISTEN TO AND BUY!

Welcome to the Zimbabwe Advertising Research Foundation and its Zimbabwe All Media and Products Survey, a biannual survey that we commission on behalf of our stakeholders, the marketing, media and advertising industries of this country. This essential data is comparable to any¬†similar research carried out in nine other countries, enabling global companies to plan campaigns that work right across the African continent.¬†Read More…

Training

Click here for our current programme of training courses. ZARF offers a certificate course that introduces newcomers to marketing and media to the data and gives them an idea of how to use it.

Newsletter and Blog

Click here for the latest news, blogs and newsletters.

ZAMPs

Twice a year ZARF commissions 6,000 face to face interviews, one national and one in urban centres only, to establish readership, listenership and shopping habits.