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In Advertising Missing the Target is Frustrating – and Costly…

But That’s Exactly What Happens When You Are Guessing… 🙂

Risk is necessary in business, but uncalculated risk is dangerous, but uncalculated risk is exactly what happens when you lack tried and tested facts and data…

Business is a Cup of Coffee if you have the right data and facts…

That’s the value of the Zimbabwe All Media & Products Survey (ZAMPS June 2021).

It will show exactly where your customers are…

  • Which exact social media platforms they are using the most and least
  • The specific type of radio stations where you can find them the most according to their provinces